Memphis City Council To Examine Zoo Prices

Reported by: Eli Ross
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Updated: 9/19/2012 11:51 am
MEMPHIS, TN (abc24.com) - A Memphis City Council member says he's tired of hearing from families who can't visit one of the Bluff City's top attractions because of the price of admission.

"I think everybody deserves a chance to come to the zoo and it should be more accessible," said Councilman Lee Harris.

Harris said he recently started reviewing the City's contract with the Zoo and found it was last updated in the mid-1990s.

"I think the Memphis Zoo can do a lot more in respect to accessibility and to rein in prices, it is a city owned facility after all," he said.

The zoo charges $15 for an adult admission. It is a private/public partnership, and doesn't get all of its funding from the city.

"We are non-profit, we make enough to pay the bills," said Chuck Brady, President of the Memphis Zoo.

According to Harris, the current contract states the Memphis Parks Commission is responsible for approving all price increases. That Commission was dissolved in 2000. Currently, Parks Director Janet Hooks approves price hikes, something that seemed to surprise several city council members.

"The Director of Parks approves the price, any price increase, I was not aware of that," said Councilman Myron Lowery.

"We should not have to discover these things," said Councilwoman Wanda Halbert. "It is an embarrassment, an embarrassment to have to stumble on these kinds of issues."

Brady says it costs money to maintain the Memphis Zoo's 74-acres and nearly 400 full and part-time employees.

According to Brady, more than 25 percent of those who visit the zoo get in free or at reduced prices. The zoo says more than 1.09 million people visited the zoo last year, including 144,000 who got in free. The zoo estimates an additional 93,000 children came as part of school field trips, and were charged reduced admission prices.

"We go out of our way to identify needy individuals, children, families, school groups and we target them for admission to our facility," Brady said.

Harris says he plans to spend the next couple weeks researching the City's contract with the zoo.
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toodlum48 - 9/19/2012 11:51 PM
0 Votes
It may be just the Memphis Zoo to you but it is one of the top zoos in the nation. I went to St. Louis' zoo a couple of years ago and it was terrible. Penguins were losing their feathers, the orangutans were losing the hair in patches, and others were just did not have a very healthy look to them. For what you get, the price is fine. They do have the free Tuesday deal...partake in that when possible.

Frayserboi - 9/19/2012 8:33 PM
0 Votes
@ "Memphis Grammy" - Yes I have! And don't even TRY to compare Memphis' riverfront to Chattanooga's.....SMH.....

nomercy - 9/19/2012 10:39 AM
3 Votes
it is priced way for a reason - several of these post have hit nail on the head, the more memphis "locals" that show up - safety becomes an issue and that is a fact.. examples - liberty land , hickory ridge mall and the mall of memphis are all shining examples of how nice places have failed due to the local population. when people (black,white,green or red) fear going somewhere because the risk is to great - it does not take a genius to figure out the outcome

juice0812 - 9/19/2012 9:56 AM
1 Vote
Leave the zoo alone. Just like everything else, you get what you pay for. We have a world class zoo and the admissions are in line with those of other cities that have a quality zoo. If you lower admissions then you either loose quality or the taxpayers wind up subsidizing another program.

Memphis Grammy - 9/19/2012 8:38 AM
1 Vote
Atlanta Zoo: Adults $20.99 Children 3-11 $15.99 Seniors, College Students and Military $16.99 To the person who said "It's the Memphis Zoo, not Chattanooga or San Diego", have you visited all 3 zoos? While the San Diego Zoo is a superior experience and the pricing reflects that, currently the Chattanooga Zoo is much smaller and has fewer exhibits. It will be intersting to see if they increase their pricing after they complete their 12.5 million dollar renovation. The Memphis Zoo is not overpriced for the experience it provides. There is a "Free Admission" time on Tuesdays. In our city which can't even support multiple shopping malls, multiple concert venues, the historical value of the River walk on Mud Island, lets please not screw up anything else.

turtlekeeper - 9/19/2012 8:05 AM
3 Votes
The people that are whining about are most likely living for free anyway . Are my tax dollars going to have to fund their entertainment also. A family membership cost .27 cents a day. If they can not afford that them they need to cut back on two packs of cigarettes a month or a soda per week. As I remember there is or was a free day for Tennessee residents, but when the trash invaded it was not safe to go. I as a member for the past two decades have always avoided that day for safety reasons. I don't go to the zoo when the animals are on the wrong side of the bars. The zoo rendezvous was just last week and I cannot afford to go but do you here me whining about it? know your budget and stay in it . The government was not created to support you . Deal with it.

hachi - 9/19/2012 4:55 AM
0 Votes
Chattanooga's zoo price: adult $8.95 children (3-11) $5.95

hachi - 9/19/2012 4:54 AM
0 Votes
chatanooga's zoo admission price adult $8.95 , children's 3-11 $5.95

hachi - 9/19/2012 4:49 AM
0 Votes
san diego zoo's admission is $42 adult, $32 children (ages 3-11)

Frayserboi - 9/19/2012 3:02 AM
1 Vote
Lower the admission to the $10-12 range.....after all; it's the Memphis Zoo, not Chattanooga or San Diego.....
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